Five tips to become a thought-leader on LinkedIn

With more than 740 million active users in 2020, LinkedIn is the largest online professional network. If that alone isn't reason enough to join, the social media platform was recently found to be the most trusted social network, according to Insider.

We've seen an increase in the number of organizations and clients looking to establish themselves as thought-leaders on LinkedIn. The truth is that a thoughtful and best-practice-based page on LinkedIn is critical to building a trusted, engaging, and professional online presence. If you want to lead the pack—like many of your peers—there has never been a better time to take advantage of the platform's growing resources and establish yourself as an industry expert. You will, however, need to make sure you are doing it right if you want to reap the potential benefits.

If you're a thought-leader looking to create or optimize a LinkedIn profile, here are a few best-practice-based tips for success from our agency's social media experts.


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GOT Communicator of the Week - Episode 5: The Bells

In the penultimate episode, our favorite duo of Arya and The Hound arrive in King’s Landing ready to take care of some unfinished business. While Arya is intent on striking Cersei off her kill list, The Hound has some family matters to settle with his brother, The Mountain.

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